In this month's Newsflash: Be the Superman of Marketing, Bigger Is Better at the Telus World of Science IMAX, and Every Woman Festival comes to Lexus South Pointe in YEG on March 12, 2014! Email not displaying correctly?
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Who's bigger and badder than Superman? Nobody, that's who. Read further and discover how you could be the Superman of Marketing by learning from the man himself:

Fly High: Don't be constrained by any ground rules that may limit your creativity. So that's not how people in your industry typically market or advertise?  Perfect. Even the sky is not the limit.
X-Ray Vision: Things that are in plain view are just that, plain. Use your X-ray vision to dig deeper. Look past the surface of your market, look straight through obstacles, and gain a deeper level of understanding of who your audience truly is.
Super Human Strength: Persistence takes strength, and success takes much failure. Accept failure simply as being another step closer to success, a task not for the weak.
Super Human Speed: Wait for no one, wait for nothing. Procrastination only means that someone has already accomplished what you wanted yesterday. Wake up early, grind hard, and play hard.
Know You Alter Ego: We all wear various hats throughout the day. Know when it is the right time to be Clark Kent, and when it is the right time to suit up, and understand the difference. Either way, both require a memorable look and tone.
Here is a sneak peek at some of this month's creative highlights at PlanIt Sound Inc.

Telus World of Science IMAX Commercial

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4 stories high, and 7 stories wide, the Telus World of Science IMAX Theatre has completely renovated itself to be the Superman of Alberta IMAX experiences.  With wider, super comfortable state of the art leather seating, the biggest IMAX screen in Alberta, the biggest digital sound and the introduction of Hollywood blockbuster films to the line up, it's time for a date night to check out the exciting Harry Potter exhibition (until March 9, 2014) and a new IMAX movie!

While you're in the theatre with the biggest IMAX experience in Alberta, you might notice an upbeat creative commercial and audio brand playing before every IMAX film all year long. It was an amazing 3D experience working with Mike, Donalda, Stephen, George and the TWOS Edmonton team to help launch the newly renovated theatre with exciting new creative. We have to give a huge shout out to the volunteers who came out and packed the theatre for us, thank you for your tremendous support to make this happen.

At Telus World of Science Edmonton IMAX, Bigger is Definitely Better.

Watch the Commercial!

Music by: Fred Brenton, PlanIt Sound Inc.
Artists: Lead vocal by Mustafa Toa, back up vocals by Ethan Naval & Samantha Wiltzen
Director: Simon Morgan
Cinematographer: David Baron
Producer: Sheena Moore
Choreographer: Brittany Black

Shed your winter coat at the door and inhale your first breath of spring at Edmonton’s inaugural Every Woman Festival, a garden-inspired evening in celebration of International Women’s Day supporting Edmonton’s WIN House.

Join some of Edmonton’s most talented, brilliant and inspiring women at Blossoms and Bow Ties, March 12 from 6:00-10:00 pm, at Lexus South Pointe, 830-100 Street S.W. Event Program begins at 7:00 pm.

Emceed by CTV’s Erin Isfeld, the evening includes: a live performance by world-renowned violinist, singer and composer Sophie Serafino, a performance of the Every Woman Festival Edmonton theme song by Edmonton artists Olivia Wik, Kira Hladun, & Doris Djulic Produced by PlanIt Sound; a Western Canada Fashion Week fashion show modeled by local media personalities; a silent auction; and a keynote by one of Canada’s Top 100 Most Powerful Women, Margaret-Ann Armour, all within the beautiful venue that is Lexus South Pointe. With food served by some of Edmonton’s most talented female chefs, lush spring decor by Cory Christopher and lovely fashions from local designers, it will be an event unlike any other in Edmonton.

“The evening will truly be a celebration of the accomplishments of women and a showcase of what is possible when we work to close the gaps in our communities,” says Edmonton’s Every Woman Festival Chair and PlanIt Sound COO, Rowena Cui. “We are a group of passionate and like-minded women who are dedicated to working together to close the gap between what we think we should be, what we are told we should be and who we actually are.”

Hosted by the Edmonton Woman Organization, its signature event, Edmonton Woman Festival, was founded and created by internationally acclaimed performer, Sophie Serafino and has previously been held in Sydney, Australia and Paris. The event brings communities together, raising awareness of International Women’s Day and raises money for local women’s charities.

For tickets to the Every Woman Festival go to www.eventbrite.ca.

For more information on the event go to www.everywomanfestival.org, find us on Twitter @EveryWomanFest (hashtag #EveryWomanYEG) and on Facebook at Every Woman Festival Edmonton 2014.
If you haven't already, please check out our newly renovated website at www.planitsound.com.  Thank you!
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